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Predictive Analytics

Predictive Analytics

Processing large arrays of data using various mathematical models allows you to create a kind of "time machine" that gives you the opportunity to "look into the future." This process is called predictive analytics. Sometimes it is called "predictive" or "predictive." On the basis of the forecasts obtained, the business gets the opportunity to anticipate the behavior of potential consumers and enter the market with relevant offers. The list of areas in which predictive analytics is applied is very extensive, it includes, in particular, politics, military art, educational systems, etc.